Comparison Methodology – Real Test Guide
Comparison methodology: Real Test Guide compares Amazon, AliExpress, and 1688 for US buyers by looking beyond the listed price. This comparison methodology explains how we review landed cost, delivery time, return practicality, buyer protection, MOQ, and sourcing friction.

Comparison methodology overview
Each price comparison starts with a specific product or product type. We try to match pack size, material, dimensions, included accessories, and visible listing details as closely as practical. When listings are not identical, we state the difference and treat the comparison as directional rather than exact.
- Amazon price and domestic buying convenience
- AliExpress price, shipping terms, seller signals, and buyer protection
- 1688 listed price, MOQ or tier price, domestic-China assumptions, and US forwarding friction
- Pack size, per-unit price, delivery time, return practicality, and purchase risk
Comparison methodology for listed price vs landed cost
A low listed price does not always mean a lower real cost. For US buyers, 1688 prices usually exclude international forwarding, customs handling, domestic China shipping, language friction, and practical return support. AliExpress may include some shipping or buyer protection, while Amazon prices often include domestic fulfillment and easier returns.
When we estimate landed cost, we describe the assumptions in the article: exchange-rate timing, approximate package weight or volume, freight-forwarding range, MOQ, and whether the item is a one-unit purchase or a bulk sourcing case. These estimates are educational, not a freight quote or customs ruling. For official import basics, see the US Customs and Border Protection guide to internet purchases.
Data sources in our comparison methodology
Articles use the screenshots, source URLs, and price rows collected for that specific comparison run. Product prices, coupons, shipping terms, and stock status can change quickly, so each article includes a checked date or data cutoff. Readers should verify the current listing before buying.
1688 notes for US buyers
1688 is a domestic China marketplace. Many listings may allow low MOQ or even single-unit domestic purchase, but that is not the same as a simple US cross-border retail experience. We avoid blanket claims such as “1688 is wholesale only.” Instead, we read the specific listing and explain the added friction for US buyers: payment, forwarding, language, delivery time, and after-sale support.
Editorial judgment
Our recommendation is based on buyer fit, not just the lowest visible number. A single household buyer may reasonably choose Amazon even when AliExpress or 1688 has a lower listed price. Bulk buyers, resellers, or buyers already using a freight forwarder may reach a different conclusion.
Related Real Test Guide pages
- Amazon vs AliExpress vs 1688 price comparison guide
- Latest price comparisons
- Affiliate Disclosure
- Bulk sourcing inquiry
- About Real Test Guide
Corrections and updates
If a price, pack size, product match, or sourcing assumption appears outdated or incorrect, contact Real Test Guide with the article URL and the listing evidence. We may update the article, add a clarification, or change the recommendation when the evidence supports it.
1688 Landed Cost Calculator
Planning to compare a 1688 product-only price with the real delivered cost? Use the 1688 landed cost calculator to estimate freight, duty, forwarder fees, delivery time, and per-unit cost before ordering.